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Over half a trillion dollars. This is an estimate of everything that US shoppers bought last year just to return it. Israel or austria..
There is a direct link from returns to the spectacular scale of shopping in the United States as a whole. In 2021, US shoppers will probably Record $ 4.4 trillion..
I saw a new brand of unfamiliar size On TikTok or Instagram. We overbought for the holidays and were worried supply chain delay. And we shopped very online. 2x and 5x potential Than buying at a store.
Where does it all go? Bring the blanket you bought at the holiday sale. It turned out to be too small for a new sofa. So I sent it back. Excuse me, blanket! What happens?
“Your blanket is very likely to be in a landfill,” says Hitendra Chaturvedi, a professor of supply chain management at Arizona State University. “That’s something consumers aren’t aware of-return life is a very, very sad road.”
Of course, this rigorous assessment is a bit of a comprehensive statement. Many depend on product and store policies. For example, expensive clothes are very likely to be dry cleaned and resold as new. Sealed, unopened packages may be disinfected and returned to the shelves. Electronic devices are often resold in open boxes.
The value is a large threshold: is it a product? Worth the cost In addition to returning, do you pay someone to inspect, assess damage, clean, repair, or test? As a result, stores abandon billions of dollars worth of merchandise and refund or exchange merchandise without asking shoppers to return unwanted merchandise.
Experts estimate that retailers will throw away about a quarter of their revenue. Return and resale company Optoro estimates that US returns generate approximately £ 6 billion of landfill waste each year.
Many other companies are resold to the growing web of intermediaries that help retailers offload revenue. Some people go to discount stores, outlet stores, and thrift shops.Some people go to sellers on eBay or other websites.. Some are donated to charity or recycled.
These options have swelled over the last decade, paving the way for more and more returns to find new homes, and the chief operating officer of B-Stock, an auction platform that allows retailers to resell returns to smaller stores. Says Marcus Shen.
“Anecdotally,” says Shen. “What we’ve heard is, especially for large retailers. [returned] Things are going directly to the consumer, “says the store, trying to resell more returns, either through its own company or through an intermediary.
In many cases, returns will change hands over and over, and many will travel abroad. Chaturvedi is most likely the fate of my too small blanket to be caught in a veil along with other returned clothes and linen and sold by weight to foreign merchants trying to sell or donate it. I suggested that. Otherwise, the item will be trashed or burned.
As a company competition With a flexible return policy, technology is gradually improving to avoid returns in the first place. It’s about helping shoppers. Buy a sweater of the right size Or imagine a new rug In the room..
Most importantly, Shen says the shoppers themselves are getting it. More and more comfortable By buying something that isn’t entirely new.
“The idea is no longer creepy to us, isn’t it?” He says. The agenda for his holiday return is an electric self-heating coffee mug that he has never opened and is confident of finding a happy new buyer.
From the living room to the landfill, some holiday shopping returns follow a “very sad road”: NPR
Source link From the living room to the landfill, some holiday shopping returns follow a “very sad road”: NPR
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