The UK’s third-largest energy supplier recommended that households save on heating costs this winter by sticking to “hugs,” eating “hearty porridge,” and “non-alcoholic beverages.” Later, it caused anger.
The MP called the advice issued by Ovo Energy’s department to its customers on Monday as “insulting” and “aggressive.”
The email sent by the company included “a simple and cost-effective way to keep this winter warm.” “.
British are facing the biggest Squeeze their income Since the financial crisis of 2008-09. Adjusting the UK energy price cap, energy prices for millions of households in April are expected to increase by more than 50%, or £ 700, to £ 2,000 per household per year.
Darren Jones, chairman of the Business Selection Committee, called on Ovo to apologize to customers for their “insensitive” comments.
“It’s obviously unpleasant for so many families to be told to wear jumpers instead of turning on heating when they can’t afford it,” said a Labor lawmaker. ..
Former Tory Prime Minister Teresa Villas said the advice was probably well-meaning, but still “quite insensitive.” “Many people are very worried about rising energy prices and kindly don’t accept being told to do a star jump,” she added.
The Imminent rise in energy prices Since last summer, wholesale prices for gas and electricity have continued to rise to record levels. The upper limit on billing for more than 15 million households was raised by 12% in October by energy regulator Ofgem.
Charities have soaring energy prices Purge millions of households It falls into “fuel poverty” and accelerates the looming crisis of living expenses.
The email also contains “move” recommendations such as “challenge the kids to the hula hoop contest”, clean the house, and “make a few star jumps”.
Ginger is recommended because it “keeps the body warm by promoting blood flow” and complex carbohydrates such as porridge “helps to raise body temperature because it takes longer to digest”.
It is also advisable to drink plenty of water as dehydration can lower your body temperature, but “the warmth of wine and whiskey is temporary as the heat is quickly lost from the core and it gets colder. It is a thing. ” He added, “We are particular about non-alcoholic beverages.”
One government official said the advice to eat porridge and avoid alcohol was “like a Dickensian nightmare.”
Clive Lewis, a Labor lawmaker at Norwich South, said the guidance was “clown-like” and “depressing.”
“It’s laughing and insulting, but then with this government’s lack of energy strategy you almost expect it,” he said. The comment “will be read by those who have to choose between eating and heating … If that is the state of the country we are in, I feel it is very depressing. increase.”
Ovo said: “We understand how difficult the situation can be for many customers this year. As we tackle this energy crisis, we are working hard to find a meaningful solution, and the content of this blog. Recognizes that it is not well-judged and useless. I am ashamed and sincerely apologize. “
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Embrace your pet to curb the bill, energy suppliers say
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